1929 Isotta-Fraschini Tipo 8A 7.4 litre Sport Landaulette Coachwork by Carrozzeria Castagna of Milan

In 1902, Cesare Isotta and Vincenzo Fraschini created the Isotta Fraschini Company. This decision was made after years of successfully importing French vehicles to Italy. Automobile production was very new and this led to the creation of hundreds of independent automobile producers world-wide. It was also a very unique time in history since the automotive market was evolving, and so were the designs. This was true for the Isotta Fraschini Company, and they were rewarded for their unique creations by continued success. The elegantly designed automobiles were popular with the rich clientele. Their creations were reliable, stylish, and quick. At Targa Florio in 1908, one of their automobiles won.

In 1912 the Isotta Fraschini Company introduced a straight eight cylinder engine but would not go into production until 1919 due to World War I. During the war, the Company shifted its resource to building airplane engines. When the war was over, the eight-cylinder engine was used to power their Tipo 8, making it the first straight-eight cylinder engine to go into production. The 5.9-liter engine was capable of producing 100 horsepower, an extremely difficult accomplishment at the time.

In 1924, the engine capacity of the engine was increased to 7.3 liters, giving the vehicle between 110 and 120 horsepower depending on the configuration. The name was modified to reflect this change and was dubbed the 8A. The company claimed the vehicle could accelerate to a top speed of 90 miles-per-hour.

The vehicle could be had in a variety of flavors and sizes. The standard model sat atop a 145 inch wheelbase while a sportier version was fitted with a 134 inch wheelbase. The price to own one of these magnificent creations was not cheap, weighing in around $20,000.

In 1931 a four-speed gearbox and a refined engine was introduced and the name was changed to 8B. As with most businesses at this time, the Great Depression and a second World War had taken its toll on the company. The company had shifted focus to creating airplane and marine engines during World War II. After the war, several efforts were made to jump-start the vehicle production but all attempts failed. The factory was forced to close.

Descriptions & pictures by conceptcarz & bonhams & ruotevecchie